Magical act in branding & miniaturization. Charistimatic builder of great business with attitude. Sony Walkman, Sony Handycam. "It's a Sony" slogan. Build Sony from scratch, turning the tiny setup into the crown jewel of Asia, and the darling brand of the world.
Dedication, tinkering persistence, passion & strong vision to make horseless carriage a reality. "Car for the people". "Assembly manufacturing concept". Years of consistent dedicated act, tinkering and passion. One of the greatest, finest and bravest tinkerer of all time. Modern mobile society as the result.
Passion for excellence & master of continous magical act. Make things happen greatly with style. Leaders with strong sense of vision and with "no limit" nor "no boundary" for next great cultural possibility to explore. Mac. Next. iPod. iPhone. Apple. Next. Pixar. Think Different. Mix innovation & culture at its best. Modern digital culture is born, and consistently turns greater under his act. 
The greatest people manager and most charismatic people-centric business leader of all time. Think. Respect to individual. People first. Under his great leadership turns the tiny IBM into a mighty organization of its time. The "king" in the annal of "business kingdom". A rare business person with great business persona and legendary people-centric attitude of our time.
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Idris Moote build a wonderful blog that talks about the intersection of business, innovation and strategy that surround us. It is truly a great site.
Today, among the many articles he wrote, I found his latest writing which explain the "true foundation" of web 2.0 entrepreneurship spirit and the "mechanics" of web 2.0 opportunity building.
Many true entrepreneurs might already "knew" it by heart. But Idris Moore help "articulate" it in ways that is easily referencable and digestable for many more people.
Among many things he basically say:
- Be Sincere & Honest In Every Business Conduct You Take.
- In building a business, be honest to what you really believe.
- Use that "truest believe" as your guidelines in nurturing and building your business. Other things is a result and natural consequences of that.
- Never build a business "on a fake spreadsheet". The "wrong" assumptions that "fake spreadsheet" contain can be too rigid and totally wrong anyway.
- Do No Evil.
- Evil business mission" have slight chance to succeed, and most importantly it won't be as much fun nor as much meaningful anyway. In business, as in daily living daily, the meaningful journey is the most important of all.
Reall great fascinating stuff. Do take a look at the slides for more. Or read his perspective and thoughts in full detail:
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