This might be a beginning of something important in the future:
A new generation of TV (from Sharp) now has a browser built-in. The announcement said that this device had a LAN connectivity and a built-in browser, hence at anytime we would like to switch from "viewing" mode to "browsing" mode, we can do that without having to switch to our computer.
I wonder whether this means that with this "Browser TV" we would be able to run YouTube also or not. If we can, then it will be really great. We then can start to experience "personalized TV" on our "everyday TV"!. For example:
- We can turn on our "daily TV" everyday for "normal mass-aired-program", but when stuff start to get boring, we can switch to our own "personalized" TV (for example by turning on YouTube, and other personalized web stuff), and enjoy our own personalized channel broadcast and programming.
- When we saw something interesting about product, or event that is currently happening, we can then turn on the "browser mode" as well, hence we can start to see various related information about that subject -- news, information, pdf, presentation, youtube, blogs, people commentary, etc -- right on the same screen, on our TV!!! Even we can chat with our friends live about that subject (that we saw on TV) and hear their opinions about it ... around the world!!
- May be someday we can also "tag" this TV? For example, when we saw a great program, product or advertisement, we can "tag" that content, store it as a "bookmark" in our browser, and then forward it to our friend as recommendation. We can say: "John, do take a look at this product and program, it looks fun!". Or we can also say: "Have you seen the new spiderman movie, I saw the advertising and video clip recently here". (And then the TV will display the video clip on when people click on the "here" link).
This brings personalized content richness and bi-directional interaction capabilities of the web, with the powerful event trigger capabilities of the "traditional mass TV" together.
- Such will have great influence on how we (consumers) consume media, and how branding, marketing and TV-programming would be done in the future.
- Such also will bring new tremendous power we never seen possible before, and open up totally new possibilities of how we (mass consumer) would see, think, feel, and experience TV in the future.
I guess it's a start of many more great "social interactivity design" and "personalized media consumption" things to come.
What a fascinating possibilities!!
Comments